Red Ledge to bring Integrated CRM-Project Management, web-based software to market

Developed in response to manufacturer’s demand for lower cost, integrated alternative to Microsoft Dynamics CRM and SharePoint – “suitable for manufacturing, supply chain and other companies” say Red Ledge.

Application software expert Red Ledge is to bring a new, web-based CRM customer relationship-project management product to market. The ‘Red Ledge CRM-PM’ system (which incorporates full document management with links to Microsoft Outlook) is designed to provide a “significantly lower-cost, one-stop, integrated alternative to the combination of Microsoft Dynamics CRM and SharePoint solutions: one that is suitable for manufacturing, supply chain and other companies who need a robust business solution but do not require the full, combined functionality of the two Microsoft products” say Red Ledge.

The new CRM-PM system has been developed in response to a Red Ledge customer request. A design, manufacturing and assembly company needed to increase its tracking capability to meet evolving ISO standards, and finding that an expansion of its existing Microsoft CRM and SharePoint environment would be beyond its budget, it researched the marketplace before asking Red Ledge to develop a solution that would meet its needs.

“It seems there is a gap in the market for an integrated product of this kind that can be used by any business that wants to follow PM and CRM best practice, but does not need a full-blown enterprise system to do so” says Red Ledge managing director Andy O’Donnell.