GiTi Tire has strengthened its head office team with the appointments of Andrew Brady as Product and Pricing Analyst and Ashleigh Warren as European Marketing Assistant.
Andrew will be responsible for looking at pricing to retailers, retailers pricing to consumers and finding niches in the product portfolio. He joins from Group Tyre UK where he held a similar title having previously gained 12 years sector experience with National Tyres and Autocare.
Ashleigh has been recruited from Sage UK where she had the position of Commodities and Contracts Service Buyer. With a good mix of retail and marketing experience, she will work across the light truck, heavy truck and bus tyre sectors throughout all European markets.
Both recruits will fulfil their roles and responsibilities across the relevant product portfolios in the four main brands, namely GT Radial, Primewell, Runway and Dextero.
Richard Lyons, Managing Director - Europe, GiTi Tire said: "I am delighted at the appointments of Andrew and Ashleigh, both of whom possess excellent attributes to excel in their respective roles.
"The team is continuing to grow apace as we build market share across both passenger car and truck and bus divisions, and to continue this expansion we need the right people in the right positions."
GiTi Tire is one of the top 10 largest tyre companies in the world in terms of both volume and revenue. The company exports to more than 100 countries and offers a complete product range designed specifically for Europe.